SANTA FE DOCUMENTS – ADVERTISING AND PUBLIC RELATIONS
This section contains Santa Fe advertising and public relations documents including brochures for passenger trains.
Below are State by State reviews, supplied by Stan Hall. Brochures are from a series of articles that originally appeared in The Santa Fe Magazine in 1948.
Santa Fe Today Brochures – This is a series of brochures prepared by the ATSF public relations department in the late 1940s to explain the organization and functions of the various railroad departments – “Expansion of the Santa Fe from a small Kansas enterprise into a vast transcontinental transportation system has brought about many changes in its operations. (These articles) … explain the workings of this modern railroad plant with its shops, yards, offices and other physical properties which go to make the Santa Fe today. These articles have ben prepared by the public relations department with the co-operation of various department heads…”